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BevNET’s Taste Radio Podcast2024-01-02T13:50:38+00:00

TASTE RADIO EPISODE 718 - April 22, 2025

Vision & Virality — How Sauz Became One Of The Hottest Brands In CPG

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Troy Bonde and Winston Alfieri aren’t selling your father’s ragu. Instead, the 25-year-old co-founders of Sauz, a bold, culture-forward pasta sauce brand, are reimagining what it means to build a modern CPG company from the ground up. And, it’s working.

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