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Insider Episode 16 - :
How to Win Online: Strategies For DTC and Influencer Marketing
+ Madeline Haydon, Nutpods; Nicole Cogan, Nobread
In this episode, nutpods founder/CEO Madeline Haydon explained how she laid the groundwork for a thriving DTC business and why focusing on high quality customer service has anchored the brand’s ecommerce strategy. Also, an interview with social media maven Nicole Cogan who spoke about best practices for sponsored social campaigns and how influencer marketing has evolved in recent years.