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Insider Episode 111 - :
How This Brand Quietly Built A $100M DTC Powerhouse
+ Mae Steigler, Organifi
Organifi CEO Mae Steigler spoke about the origins of the powdered juice and supplement brand, the company’s impressive DTC business and how she and her team crafted an effective consumer acquisition and retention strategy. She also discussed how Organifi scaled while being bootstrapped and how daily huddles and employee empowerment are key to the company culture.